Should I Build an iOS App or Android App First?

It depends on who your target audience is and where they are located. There is no one size fits all answer but here is a simple way to decide.

Build iOS first if:

• Your target market is the US, UK, Canada, or Australia where iPhone users dominate
• Your audience is in a higher income bracket since iOS users tend to spend more on apps
• You are building a premium product or a paid app

Build Android first if:

• Your target market is India, Southeast Asia, Africa, or Latin America where Android dominates
• You want to reach the widest possible audience since Android has a larger global market share
• Your app is free with in app purchases or ad based monetization

Build both at the same time if:

• You have the budget for it
• Your audience is equally split across both platforms
• You want to launch fast without choosing sides

The smartest move for most startups is to go cross platform with Flutter or React Native. You build once and get a fully functional app on both iOS and Android at a fraction of the cost of building two separate native apps.